The Benchmark Begins Here
The Benchmark begins here
about us
Behind the
Benchmark
Our approach is purely result-oriented — blending creativity with clarity, and vision with accurate brand strategy. We don’t just create; we calculate, refine, and execute with what we call Result-Oriented Intelligence — our own R.O.I.
Benchmark International, founded by Gops (Director & Brand Strategist), stands for one belief: Brands deserve to set the standard, not just follow it. As a full-service agency, we bring together brand strategy, production, and marketing to help businesses communicate boldly, connect deeply, and grow consistently.
Years of
Experience
Generated
R.O.I.
Successful
Projects
about us
Behind the
Benchmark
Our approach is purely result-oriented — blending creativity with clarity, and vision with accurate brand strategy. We don’t just create; we calculate, refine, and execute with what we call Result-Oriented Intelligence — our own R.O.I.
Benchmark International, founded by Gops (Director & Brand Strategist), stands for one belief: Brands deserve to set the standard, not just follow it. As a full-service agency, we bring together brand strategy, production, and marketing to help businesses communicate boldly, connect deeply, and grow consistently.
Years of
Experience
Generated
R.O.I.
Successful
Projects
Services
Our expertise —
Your Advantage
At Benchmark International, we unite brand strategy, production, and marketing under one roof to deliver solutions that are as creative as they are effective. Whether shaping a brand’s foundation, bringing stories to life on screen, or driving campaigns that connect, our work is built to inspire and perform.
01
Brand Strategy Consultation
02
Production — Concept to Screen
Services
Our expertise —
Your Advantage
At Benchmark International, we unite brand strategy, production, and marketing under one roof to deliver solutions that are as creative as they are effective. Whether shaping a brand’s foundation, bringing stories to life on screen, or driving campaigns that connect, our work is built to inspire and perform.
01
Brand Strategy Consultation
02
Production — Concept to Screen
2013
InShape Rebranding
The beginning. What began as Elabdor evolved into Inshape — a rebranding masterstroke that redefined Kerala’s fitness narrative. “Vayarayal Shape Venam, Shape Aavan Inshape Venam.” This campaign made the phrase a household dialogue and established Gops’ name in the world of creative rebranding. And marked the beginning of Benchmark International.
2014
Launched Debongo (VKC Pride)
2015
A.R. Rahman × Sulthan Diamonds & Gold
2021
AmrutVeni by Ujala Ramachandran
2022
Lakshya Rebranding
2024
AquaStar Mazha Pattu
2025
Willy Whyte
2025
Kerala Cricket League
The story goes on…
New brands, new ideas, and timeless stories — each one marks a new milestone for us. We invite you to become a part of our story.
2013
InShape Rebranding
The beginning. What began as Elabdor evolved into Inshape — a rebranding masterstroke that redefined Kerala’s fitness narrative. “Vayarayal Shape Venam, Shape Aavan Inshape Venam.” This campaign made the phrase a household dialogue and established Gops’ name in the world of creative rebranding. And marked the beginning of Benchmark International.
2014
Launched Debongo (VKC Pride)
2015
A.R. Rahman × Sulthan Diamonds & Gold
2021
AmrutVeni by Ujala Ramachandran
2022
Lakshya Rebranding
2024
AquaStar Mazha Pattu
2025
Willy Whyte
2025
Kerala Cricket League
The story goes on…
New brands, new ideas, and timeless stories — each one marks a new milestone for us. We invite you to become a part of our story.
Reviews
Here's what our clients say about us.
Our clients are at the heart of everything we do. From seamless collaborations to successful projects, here’s what some of our valued clients have to say about their experiences working with us.
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Reviews
Here's what our clients say about us.
Our clients are at the heart of everything we do. From seamless collaborations to successful projects, here’s what some of our valued clients have to say about their experiences working with us.
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Gops brought a whole new dimension to VKC Pride. His creative direction and deep understanding of brand emotion helped us connect with our audience like never before. The campaign he envisioned wasn’t just about footwear — it was about pride, confidence, and everyday heroes. His storytelling gave VKC Pride a voice that truly resonated with people. We owe a big part of our brand’s growth and recognition to his creative brilliance.
Abdul Razaq
Managing Director, VKC Pride
Working with Gops was a game-changer for us. His creative vision, attention to every detail and deep understanding of storytelling elevated our production far beyond what we had imagined. Thanks to Gops, our brand message came alive in a way that resonated deeply with our audience — I genuinely believe his work made a measurable difference in our campaign’s success.
M.P.Ramachandran
Chairman, Ujala
All the credit goes to Gops for taking Lakshya to the next level. His ability to think big and translate those ideas into powerful brand stories truly transformed our image. The strategic brand thought process he brought in elevated Lakshya beyond expectations, and the brand caption ‘21 Years, Life Set’ was an absolute game changer. It not only captured our vision perfectly but also became an emotion for our students and parents alike. We’re grateful to have had Gops shaping our brand journey.
Lionel Orwell
MD, Indian Institute of Commerce, Lakshya
A big thanks to Gops for that brilliant caption! His creative instinct and sharp understanding of our brand essence brought a fresh energy to In-Shape. The caption he crafted perfectly captured who we are and what we stand for — it was simple, powerful, and unforgettable. Gops truly has a knack for finding words that move people and define brands.
Dr. Pathrose Parathuvayalil
Chairman, PPG Group (Inshape)
Branding
Filming
Scriptwriting
Storytelling
Marketing
Branding
Filming
Scriptwriting
Storytelling
Marketing
F.A.Q.
Frequently Asked Questions
How much does video production cost?
The cost of video production depends on several factors, such as the complexity of the project, the duration, the talent involved, locations, and post-production requirements. We offer customized pricing based on your specific needs. Contact us for a detailed quote.
How long does it take to produce a video?
Can you help with scriptwriting and storyboarding?
What is the production process like?
Do you provide video marketing services?
Can you work with a specific budget?
Got other queries, or want to know more? Just leave a message to us on WhatsApp.
F.A.Q.
Frequently Asked Questions
How much does video production cost?
The cost of video production depends on several factors, such as the complexity of the project, the duration, the talent involved, locations, and post-production requirements. We offer customized pricing based on your specific needs. Contact us for a detailed quote.
How long does it take to produce a video?
Can you help with scriptwriting and storyboarding?
What is the production process like?
Do you provide video marketing services?
Can you work with a specific budget?
Got other queries, or want to know more? Just leave a message to us on WhatsApp.